Archive by Author
Product Review: Using Engage Sciences for Social Media Campaign Management

Product Review: Using Engage Sciences for Social Media Campaign Management

EngageSciences was formed in December 2009 and is headquartered in Oxford, United Kingdom. The founders of EngageSciences are Richard Jones, Lee Shepstone and Iain Short. This social marketing technology company is focuses on managing facebook and twitter campaigns that attract followers and convert them into ardent fans. Key Features Engagement Options: A social media presence [...]

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Product Review: Using Agorapulse for Facebook Page Management

Product Review: Using Agorapulse for Facebook Page Management

Agorapulse is a Facebook Page management application that combines monitoring, analysis, ROI measurement and Engagement. It’s designed as an affordable solution to enable companies of any size to manage their Facebook presence and systematically increase engagement and fan numbers over time. You can read a simple review of Agorapulse here. For a more in-depth look [...]

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Product Review: Using Sentiment Metrics for Social Media Monitoring

Product Review: Using Sentiment Metrics for Social Media Monitoring

Sentiment Metrics was launched in 2005. Headquartered in Farnborough, UK, Sentiment Metrics is lead by founder Leon Chaddock and Roger Chaddock. The company offerings include ‘Software as a Service’, Reporting and DATA/API. Social Media Monitoring Key Features Easy Configuration: Sentiment Metrics collects social conversation from different sources. The relevant mentions are presented in realtime. Gathering [...]

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Product Review: Using Brandwatch for Social Media Monitoring

Product Review: Using Brandwatch for Social Media Monitoring

Brandwatch (www.brandwatch.com) was founded and launched by Giles Palmer in August 2007. Giles continues to lead the company at the position of CEO, and is assisted by Fabrice Retkowsky who is the Chief Technical Officer and Bryan Tookey who is the Chief Operating Officer. Based out of Brighton in the UK, Brandwatch has undertaken continuous [...]

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Product Review: Using UberVu for Social Media Monitoring

Product Review: Using UberVu for Social Media Monitoring

UberVu was founded jointly by Dan Ciotu, Vladimir Oane and Dragos Ilinca in early 2008. Vladimir is the CEO of the company, Dan is the CTO and Dragos runs Marketing and Customer Development for the firm. Based out of London, the top team consists of about 10 members, and in the three years after inception, [...]

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